It’s no secret – social media marketing is complicated. Not only do you need to know your target audience, you have to know how to reach them, where to reach them, when to reach them, and (the hardest part) what’s going to grab their attention. When you’ve hired a top social media team to handle your campaigns and bring in the big business, you’ve already made a step in the right direction by letting an expert take the reigns. But you might get curious; how do they know what to post? Well, we’re going to let you in on some of the secrets that our social media team uses to find the perfect content for any social media calendar.
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