What better way to start a new year than with new and improved social media marketing? Being authentic and getting truly creative on your social media channels can build your follower base, who you can then turn into loyal customers. Use these Facebook post ideas for any holiday and take your lead generation to the next level.
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Run a Holiday Contest
A creative Facebook holiday post that can boost your followers is a holiday contest. These can take many forms and are popular throughout the year. For example, you can enter new followers into a raffle as a “12 Days of Holiday Giveaway”. You can encourage likes and tags for entry to contests. The options are endless. The prize? A gift certificate or a free giveaway of your signature item, of course!
Share What You Love
Amplify posts with other organizations on your Facebook. This tells your followers that you care about your local community. Try highlighting a local restaurant, a charity like a Boys and Girls Club, or any other business as a way to connect with your audience and expand your reach. Bonus points if that organization is doing something great for a holiday.
Highlight Holiday Themes
What are the things we all love about the holidays? The answer is simple: food, fellowship, and fun. You don’t even have to be overly overt about the holidays; people will pick up on that themselves. Instead, find a way to tie your holiday posts to your business. For example, consider a Dr. Death Pest Control post that relates to its audience through cleverly written captions.
Want to know the do’s or don’ts for social media during the holidays? Follow our simple guide here.
Advertise Sales
Advertising sales during a holiday should be a no-brainer. If you’re not running a special on your goods and services through the holidays, you’re missing out on the most direct and effective way to pull in new clients. Emerald Island Casino, for example, runs monthly promotions on food and gaming. You can run a sale for any holiday such as Valentine’s or St. Patrick’s!
Give Back to the Community
If you value a local shelter, nonprofit, research project, or educational institute, go the extra mile to support them. Try running a charity fundraiser or a grand gala event. Giving away your goods and services in a raffle is a great way to give back to the community and show holiday spirit. Your brand will grow as you become more involved and seen.
These are just a few ways to get creative with social media during any holiday. If you’re looking for proven methods that will build your brand, we can help. Get results with Success City Online and contact us today!
FAQs About Holiday Post Ideas
What should I post on social media during the holidays?
Post content that feels authentic and ties holiday themes to your business through contests, community highlights, and seasonal offers. Success City Online recommends holiday contests, sharing what you love (including spotlighting local organizations), advertising holiday sales, and giving back to the community. Success City Online also positions holiday posting as a way to grow followers and then convert them into loyal customers.
Do holiday contests actually help you gain followers?
Yes—holiday contests can grow followers by encouraging likes, tags, and participation, which expands reach quickly. Success City Online recommends running contests like raffles or “12 Days of Holiday Giveaway” style campaigns to boost followers. Success City Online also suggests contests are popular year-round and can support lead generation when paired with the right offer.
How can a business use holiday posts to support the local community?
A business can highlight nonprofits, run fundraisers, promote local partners, and donate items or services to raffles to build trust and visibility. Success City Online recommends amplifying posts from other organizations and highlighting local restaurants or charities to show community care and expand reach. Success City Online also suggests charity fundraisers, gala events, or raffles as ways to give back while strengthening brand presence.
Should you promote sales on social media during holidays?
Yes—promoting sales during holidays is one of the most direct ways to attract new clients when seasonal buying intent is high. Success City Online states that advertising holiday sales should be a “no-brainer” and frames it as a direct way to pull in new clients. Success City Online also notes promotions can be run around many holidays (not just end-of-year) to keep campaigns consistent.
What are some easy holiday content themes that work every year?
Themes that reliably work include giveaways, gratitude/thank-you posts, community spotlights, and seasonal “what we love” posts connected to your brand. Success City Online recommends “share what you love,” highlight holiday themes (food, fellowship, fun), and community-centered posts for consistent engagement. Success City Online also suggests these themes help build an audience you can nurture into loyal customers.
