Search Engine Marketing (SEM) also known as Pay Per Click (PPC) is an essential advertising tool and the most effective strategy to market your local business. It allows you to reach the right people at the right time on smartphones, tablets, laptops or desktops.
Mastering PPC or SEM campaigns is time-consuming, confusing and expensive. Having a dedicated team to manage your account for you is a great way for you to focus on running your business and be confident that your ads/keywords are frequently optimized and fine-tuned by Google AdWords certified experts. Our team has several years of experience with search engine marketing strategies. We can work closely with you to enhance the quality of your ads and landing pages, so you can reach your target consumers.
Whether you want to drive high quality traffic to your website or boost your online sales, Success City Online can help. You will gain a reliable team that will continuously promote your business, to increase your search results. The following is the process we use:
- Work with you to establish specific goals – known as conversions.
- Conduct research and analysis of keywords, negative keywords and phrases to advertise and omit.
- Custom ad creation for text, Gmail and or display ad campaigns based on the goals.
- Create custom landing pages with call to actions for your website designed to convert visitors to customers.
- Retarget your website visitors.
- Track, monitor and test ad campaigns frequently to insure you are getting the most for your investment.